GfK Austria Spokespeople
GfK Austria's little black book of experts...
A selection of our key spokespeople is shown below, but we have many more - please contact our PR and Communications Manager for more details, or to arrange an interview.
Peter DamischManaging Director
- Economic developments and consumer trends in Central and Eastern Europe, the Middle East and North Africa
Dr. Tomas KrasnyManaging Director
- Central and Eastern Europe
- International consumption trends
- Retail market developments
- Customer experience management
Mag. Alexander ZehClient Services Director
- Financial Services
- Central and Eastern Europe (CEE)
- Segmentation
Mag. Marcus JurmanManager of Consumer Tracking Austria
- Consumer behaviour in the FMCG Sector
- Target group segmentation
- Foodstuffs retail sector
Mag. Georg SchoberMarketing Manager
Retail and Technology
- Small domestic appliances
- Photography
Dr. Christine BuchebnerHead of Department
Psychological Market Research
- The psychological understanding of the consumer
- The motivation of doctors and the needs of the patient
- The process of group-dynamics
- Psychological Creative Workshops
Dr. Angelika KoflerHead of Department
Social and Organisational Research
- Organisational Research
- Staff Surveys
- Lifestyle Research
- Generation and Gender Research
- Art and Culture
- Perspectives of applied empirical social research
MMag. Maria KostnerHead of Department
Media and Online Research
- Media and Market Research
- Media consumption by the Austrians
- Print media market
- Online Research
Mag. Brigitte LiebenbergerDivision Manager
Retail and Technology
- The changing electrical retail market
- IT Consumer market
- Technical consumer goods
- (specifically household goods)
Mag. Tobias SchediwyDivision Manager
Consumer Tracking
- Central and Eastern Europe (CEE)
- International consumer trends
- FMCG and food retailing
Kai SiewertRegional Development Director CEE
- Regional Development CEE
Mag. Roland StrilkaHead of Department
Technology
- Energy
- Telecommunications & IT
- Industrial goods
Alke SulimmaDivision Manager
TV Research
- TV Research
- Internet Audience Measurement
- Digital Media
- Efficiency Measurement
- Webmining
- Brand Image / Product Theories
- Usage of Mobile Services
- Data Fusion
- Data Mining
Mag. Ursula SwobodaHead of Department
Financial Research
- Financial Research Central and Eastern Europe (CEE)
- Corporate Social Responsibility
- Loyalty Plus®
Dr. Tomas Krasny